Tracking, Cookies and privacy policy pages.

I’ve always used statcounter on my sites initialy for counting visitors, then as I found out how to use it better, for tracking visitor sources, entry pages, targetted keywords, etc.
I now also use it to specifically track visitors to monitor what people are doing and which pages they are visiting.
It can be amazing just what you can find out and I can now even pinpoint individual people from tagging their IP numbers and building up a bit of user profile on them.
It is by doing this that I know who all the people are who are abusing the data in my directory and have now got it set up so well, that as soon as somebody rings one of my honeypot listings I can sometimes tell who they are before I even answer the phone.
I doubt the casual internet user knows that things like this are possible and if they did how they could cover their tracks better anyway.
With this in mind, I have a privacy policy that clearly provides information about how we and 3rd parties monitor visitor behaviour.

When to contact host about problems

I’ve never been one to moan or fuss too much, I know when problems occur sometimes it is just one of those things.
About 6:00 this evening my hosting went down, 4 sites and all emails associated with them. I was having my tea at the time and felt it would be unfair to get on to my host, as he probably would be too.
I eventualy emailed him about 8:20 as I was just on my way out, and was pleased when I got back in about an hour a go to find everything back up.
Checking my emails I had an apology from him and saying I should just ring if anything major like this happens again (first time since being with him)
I know I won’t ring him unless it happens between 9 and 5, and will just send an email, but should I?
I don’t pay a lot for hosting and have had great service (and help) from him since setting it up, but should I expect him to be on call for me when problems occur or have I got it about right?

Sim64.com

I’ve had a good few weeks now of tidying up some sites and tonight went and had a look at sim64.com. What a mess! reading the front page, I see I said I was going to do the same as I am doing now back then, but obviously never got around to it.
All that is on there now is about half a dozen of nothing pages, very little content and just a few links to other sites.
I don’t really know what to do with it yet, but hopefully might find some inspiration over the next few days.

Too reliant on one source of income

Although I have about 20 different websites scattered arround, the past 18 months I have been predominantly concentrating on just my directory site.
It earns money in a number of ways; upgraded listings, affiliate marketing and increasingly Google AdSense.
The recent change in the AdSense TOS and the stories you here about google suddenly closing peoples accounts has got me thinking a bit more about this, and the fact the ammount Google owe me went over $25k for the first time has convinced me I really do need to start spreading the work load a bit more.
One of my resolutions at the start of this year was to use other websites more, but it is hard when everything is working so well on the main site.
From today though I have decided I really must start concentrating not only on the other sites, but also on other means of income raising.
First we become to reliant on search engines, then it narrows down to being to reliant on 1 particular search engine (google) and then it narrows down to being too reliant on 1 form of income revenue (AdSense)
It dawned on me, if I ever lose my AdSense account I lose approx 50% of my income, if I lose all my google rankings I lose another 30% and if I lose all search engine rankings I lose another 10% Effectivly I am 90% reliant on search engines for my income, not a wise position to be in.
Yes, I know this and have been intending to diversify more for months now.
It’s tempting to just sit back and take the easy money though, and make the most of things whilst the going is good.
What I intend doing is a bit of both, leave the main site as is, but start working more on other sites and look for other revenue streams for those.

Win Win Situations

After setting up my new Products Showcase system for people who register in my directory I’m already wishing I had thought about it before.
I set a 2nd demonstration section up this evening for an Entertainment Agency from Cheshire. It is more of a service based rather than product based example but still works well.
It really looks like being a win, win system, the 3 pages which would have normally taken me hours to write and create took me less than 20 minutes, due mainly because of the way the guys I set it up for provided the information.
They get their information spread about more, get links to their site and more likely than not will get extra trafic too.
I get 3 nice content rich pages added to my new site and hopefully some nice backlinks if they like the way the pages look.
I already have 3 other businesses who want something similar, and are just waiting now for them to supply me with the content

Top 10 UK Business Forums

After a thread about business forums in UKBF I decided to update my list of Top 10 Business Forums and now include a brief description of each forum and also stats about number of posts, threads, members etc.

I also include information about membership levels and costs, how long each forum has been online, and also give each forum a grade between 1 and 10.

Forum owners, administrators are welcome to send details about their forums, and if approved I will list them free of charge.

Keep an eye on your websites

I have numerous little websites scattered around sometimes with just half a dozen or so pages of content on them. I sometimes set them up, add the content and then simply forget about them for months on end.
Doing my checks on some of these sites last night I found 3 of them were offline and just had an easyspace landing page on them. I quickly logged in to my account at easyspace to find all 3 no longer had hosting despite never receiving any warnings that any were close to expiring.
I don’t know how long the sites have been offline but noticed one of them which was previously top 5 in google for a number of phrases was no longer there.
I quickly added them to my reseller hosting account at CS New media, changed the nameservers and loaded them up.
Don’t know yet what damage has been done by them being offline, and hope the rankings come straight back.
It is a lesson to keep an eye on things a bit more often and I may even consider using some kind of monitoring system.

Online advertising

I launched a new system to help UK small businesses improve their online presence today.
When registering in the UK Small Business Directory business owners are provided with the option of having up to 3 pages on our sister site which provides Online Advertising
They can display samples of products/services provided, display latest news, and also display customers testimonials and comments.
All pages are search engine friendly, are all interlinked and provide links back to the companies website.
I have set up a demonstration listing for a company that supplies Wheelchair Ramps and will be testing this over the weekend.
The system should go live early next week, any observant UKBF members who read this blog post may be eligible for a free listing. Comment here if interested.

Self submission directories

For the past few weeks I have been working on a new venues directory
It is a dynamic database driven site with a self submission system which allows the conference agents at each venue to add their own details.
The beauty of this type of system is that the conference agents know the details of the venue and which details they want to submit, meaning they are effectively building the content of the site without me having to do all the data entry.
The key to this is having an idiot proof self submission system with boxes clearly laid out where you want people to add particular details and a nice clear demo page showing them what happens after they add their information.

Chicken Pox

Been a hell of a few weeks. First my little boy started acting all lethargic and generaly not being himself, 4 or 5 days later we found out why, spots all over him
It all comes back from our coach trip to Funky Monkeys in Warwick as we now know that one of the children on the coach had Chicken Pox.
Since then the whole playgroup has had it, some of the kids worse than others. Luckily T wasn’t that bad, but we had to keep him off playgropup for the week.
This bought us up to half term, so I then had them both under my feet all day (loved it really )
Last day of the holiday L went to stop at grannies and came back that night pale as a ghost and complaining of feeling sick. The next morning she wasn’t much better and stayed in her pyjamas most of the day.
Sunday morning we were greeted by a scream, rushed in to her room to find her with her pyjama top pulled up to reveal her tummy covered in spots – Chicken Pox again. She has been at home ever since, the spots are barely any better and it looks like she is off school now until Monday at the earliest.

She is back to her boisterous self now, but the spots still haven’t started scabbing over so we will keep her off until next week now.
It just means I’ve got little done in the past fortnight and whenever the phone rings they are always screaming in the background.
The joys of working from home