About 4 or 5 years ago I used to enter SEO competitions, where a random word was selected, and the goal was to see who could rank highest in google for that word.
I learned a lot about SEO from these competitions, and still to this day use some of the tactics I used back then.
What these competitions also taught me was the importance of testing and trying out new ideas, since then I have tested, tested and tested, have several sites set up just for SEO testing purposes, and costantly monitor for algorithm changes.
Tonight I set up a new SEO Test page, it’s just the first of many I will be doing over the coming weeks, all similar but with minor changes, which I will be monitoring closely.